PRIVACY POLICY
1. Introduction
As Alpaya Doğal ve Kozmetik Ürünleri Sanayi ve Ticaret Anonim Şirketi (“Company”), we aim to protect the privacy of personal data belonging to visitors of our website. This Privacy Policy explains what type of information is collected regarding users who visit our website, how this information is used and how it is protected.
Within the scope of this Privacy Policy, it is also explained how the accuracy of such information can be verified by the data subject and how such information can be deleted. All necessary procedures required for processing and using such information in compliance with the applicable data protection regulations are carried out by the Company.
This Privacy Policy does not apply to other websites that may be accessed through links provided on the website https://www.biobalance.com.tr.
The Company reserves the right to update this policy in accordance with the relevant legislation and the decisions and practices of the Personal Data Protection Authority. You may follow the updates by visiting our website. A table showing the update dates is provided at the end of the policy.
2. Collection, Processing and Use of Personal Data
The following personal data of visitors to our website may be processed by our Company:
• Name and surname
• Phone number
• E-mail address
• Transaction security data (IP address, website login and logout records, password and account credentials in case of membership, etc.)
• Marketing data (shopping history, cookies, surveys, campaign participation information, etc.)
These personal data are processed based on the legal grounds set forth in Article 5 of the Law on the Protection of Personal Data, including:
• Being explicitly provided for by laws
• Necessity for the establishment, exercise or protection of a right
• Necessity for the conclusion or performance of a contract
• Necessity for the data controller to fulfill its legal obligations
• Explicit consent of the data subject
These personal data will be processed limited to the following purposes:
• Communicating with you
• Verification of communication and conducting information and consultation processes regarding our services and campaigns
• Conducting marketing activities
• Communication during pre-contract negotiations
• Managing information security processes
• Improving the services provided
• Resolving errors related to website services
• Promoting the goods and services offered by our Company, recognizing members and/or customers, increasing communication, and improving products, services and communication processes
• Preparing and sending promotions, campaigns, announcements and notifications specific to members
• Conducting customer surveys and customer satisfaction evaluations
• Conducting audits, data analysis, statistical studies and research, understanding current trends, and using them in sales, marketing and advertising services
• Conducting marketing analysis studies
• Ensuring the legal, technical and commercial security of the Company and persons who have a business relationship with the Company
• Fulfilling obligations arising from contracts executed in accordance with the relevant legislation, fulfilling legal obligations, and exercising our rights arising from applicable legislation
• Ensuring transaction and information security and preventing fraudulent or unlawful activities
• Providing information to public officials upon request in matters related to public security as required by legislation
• Conducting development processes to provide customers with a better shopping experience
• Using data as evidence in potential legal disputes
• Following up and resolving your requests and/or complaints
When our website is visited, certain information required by system administration, statistics and backup applications may be automatically stored on servers.
These stored data may include:
• The name of the visitor’s internet service provider
• In some cases the IP address
• The version of the web browser software
• The operating system of the computer used to access the website
• The website that directed the user to https://www.biobalance.com.tr
Depending on the situation, such data may allow certain conclusions to be drawn about the website visitor. However, no personal data will be used within this scope. Such personal data will only be used in anonymized form.
If the Company transfers such data to an external service provider, the necessary technical and organizational measures will be taken to ensure that the data are transferred in compliance with the applicable legal regulations regarding data security.
3. Storage, Deletion and Destruction of Personal Data
The provisions of the Alpaya Data Retention and Destruction Policy available at
https://www.biobalance.com.tr will apply regarding the storage, deletion and destruction of personal data.
4. Cookies
The Cookie Policy of the website https://www.biobalance.com.tr shall apply.
5. Access to Personal Data
If you register on our website, you may access your account to ensure that your contact information and preferences are accurate, complete and up to date.
6. Transfer of Personal Data
Your personal data are not transferred abroad.
However, such personal data may be transferred to relevant persons and/or institutions, our business partners, and real or legal persons from whom we receive services or with whom we cooperate in order to carry out our activities and provide services. In cases stipulated by law, such data may also be shared with judicial authorities upon request.
7. Security of Personal Data
The Company takes all necessary measures, including administrative, technical and physical safeguards, to protect your personal information against loss, theft, misuse, unauthorized access, disclosure, alteration and destruction.
Like many online services, Alpaya Doğal ve Kozmetik Ürünleri Sanayi ve Ticaret Anonim Şirketi uses Secure Sockets Layer (SSL) encryption on all web pages where personal information is collected.
To use these services and purchase products, you should use an SSL-supported browser such as Safari, Firefox or Internet Explorer. In this way, the confidentiality of your personal information transmitted over the internet can be protected.
8. Third-Party Websites and Applications
Our Company’s website may contain links to other websites.
Our Company does not bear any responsibility for the privacy practices or content of the websites accessed through these links.
The Privacy Policy principles stated in this agreement apply only to the use of our Company’s website and do not cover third-party websites.
9. Email Security
We will never request your password, username, credit card information or other personal information via e-mail.
This practice, known as “phishing,” is an attempt to steal your personal information. If you receive a message that appears to come from us but requests your personal information, you should not respond to it.
10. Unsubscribing from the Notification and Announcement List
If you do not wish to remain on our announcement and information list, you may unsubscribe at any time by updating your preferences.
11. Privacy Questions
If you have any questions or concerns regarding Alpaya’s Privacy Policy or data processing practices, please contact us.
The Company reserves the right to update this policy in accordance with the relevant legislation and the decisions and practices of the Personal Data Protection Authority. You may follow the updates by visiting our website. A table indicating the update dates is provided at the end of this policy.